The trademark application PLAYKIDS was filed by PLAYKIDS INTERNET MÓVEL S.A., a corporation established under the laws of the Federative Republic of Brazil (the "Applicant"). Application under examination.
The application was filed in English (French was selected as the second language).
Goods And Services
The mark was filed in class 9 with following description of goods:
Downloadable computer software applications for playing games and viewing interactive videos, TV shows, movies and books for entertainment and educational purposes
Downloadable children's educational mobile applications
Downloadable software for playing children’s games and viewing videos for entertainment and educational purposes
Downloadable educational media, namely, audio files and video recordings featuring children’s education and entertainment
Downloadable videos in the field of literature, arts, music, math, meditation, phonics, and spelling for children.
The mark was filed in class 16 with following description of goods:
Printed material, namely, printed children’s books, stationary, and publications in the nature of brochures, booklets, and teaching materials in the field of children’s education for use in schools for educational purposes
Printed children’s books, printed children’s activity books, and printed storybooks for children
Printed educational materials in the fields of literacy, phonics, arts, and crafts
Printed children's workbooks in the fields of literacy, phonics, arts, and crafts, printed coloring books, and printed guides for parents on education and family activities
Children’s arts and crafts paper kits
Arts and craft paint kits.
The mark was filed in class 41 with following description of goods:
Educational services, namely, non downloadable videos in the field of children’s education
Educational services, namely, non downloadable videos in the field of literature, arts, music, math, meditation, phonics, and spelling for children
Entertainment services, namely, providing temporary use of non-downloadable interactive games
Provision of non-downloadable films and television programmes via a video-on-demand service.